Brand Visibility Checker
Check if ChatGPT, DeepSeek, Kimi, and other AI platforms know your brand. See how AI recommends your brand vs competitors — and get actionable GEO recommendations.
Try these examples:
How This Tool Works
Our Brand Visibility Checker simulates how 10 major AI search platforms (ChatGPT, DeepSeek, Perplexity, Google AI Overview, Baidu AI, Kimi, Doubao, Tongyi Qianwen, Quark AI, and Bing Copilot) would respond when users ask for brand recommendations in your industry. It analyzes whether each platform mentions your brand, what position it recommends you in, whether the description is accurate, and which competitors are mentioned instead. You also get a visibility score (0-100) and actionable GEO recommendations to improve your brand's AI presence.
Use Cases
Brand Audit
Check if AI platforms accurately describe your brand — or if they confuse you with competitors, describe you incorrectly, or don't know you at all.
Competitive Intelligence
See which competitors AI platforms recommend in your industry and identify which platforms you're losing visibility on.
GEO Strategy Planning
Get specific recommendations on which AI platforms to target and what content to create to improve your brand visibility.
Pre-Launch Check
Before launching a new product or entering a new market, check if AI platforms already have any awareness of your brand in that space.
Frequently Asked Questions
How is brand visibility different from GEO score?
GEO Score checks how well a specific webpage is optimized for AI search. Brand Visibility checks whether AI platforms actually know and recommend your brand by name — regardless of any single page. A high GEO score on your website doesn't guarantee AI platforms will mention your brand when users ask for recommendations.
Which AI platforms are checked?
We check 10 major platforms: ChatGPT, Perplexity, Bing Copilot, Google AI Overview, Baidu AI Search, DeepSeek, Kimi, Doubao, Tongyi Qianwen, and Quark AI — covering both international and Chinese AI search markets.
How accurate is the brand visibility analysis?
The analysis uses AI to simulate how each platform would respond based on their known training data, search capabilities, and recommendation patterns. It provides directional accuracy — the relative differences between platforms and overall visibility level are reliable. For critical decisions, we recommend verifying results by manually querying each AI platform.
What does the visibility score mean?
The score (0-100) is calculated as: first-recommended = 100 points, recommended = 70, mentioned = 40, not-mentioned = 0 — averaged across all 10 platforms. A score of 70+ means most AI platforms actively recommend your brand. Below 40 means most platforms don't mention you at all.
What should I do if AI platforms don't know my brand?
Focus on building AI-citable content assets: create authoritative Wikipedia entries, publish on high-traffic platforms (Medium, Baijiahao for Chinese markets), build structured data (JSON-LD), establish FAQ pages with clear brand positioning, and get mentioned by authoritative sources that AI platforms reference. Use our Schema Generator and FAQ Generator to get started.
Why Brand Visibility in AI Search Matters
When users ask AI platforms for brand recommendations, the AI generates an answer from its training data and web search results. If your brand isn't mentioned, you're invisible in the fastest-growing channel for purchase decisions. Research shows over 70% of B2B decision-makers use AI for initial brand screening before ever visiting a website.
Unlike traditional SEO where you can buy ads to appear at the top, AI brand visibility is built on knowledge assets — structured data, authoritative citations, and clear brand entity definitions. Once a brand is established in an AI's knowledge graph, it creates a durable competitive advantage that's very hard for competitors to displace. The earlier you start, the stronger your position becomes.
Best Practices
Test Across Multiple Industries
Your brand may be visible in one industry but invisible in adjacent ones. Test multiple industry descriptions to find where AI platforms recognize you and where you need to build awareness.
Track Competitor Visibility Gaps
Pay attention to which competitors appear on platforms where you don't. These are your visibility gaps — platforms where competitors have invested in GEO and you haven't.
Act on the Recommendations
The tool provides specific GEO recommendations for your brand. Don't just read them — implement them using CiteRanks' other tools (Schema Generator, FAQ Generator, AI Rewrite) and re-check your visibility monthly to track improvement.